What Is

PMS ?

Portfolio Management Services (PMS) gives you a personal fund manager who builds and looks after a mix of stocks, bonds, and other assets just for you. Every choice is made to match your goals and risk comfort. 

Unlike mutual funds—where everyone owns the same basket—your portfolio is yours alone and can be tweaked whenever rebalancing is required.

Regulated by:

Securities and Exchange Board of India (SEBI) under the SEBI (Portfolio Managers) Regulations, 2020.

Regulated by:

Securities and Exchange Board of India (SEBI) under the SEBI (Portfolio Managers) Regulations, 2020.

Types of PMS in India

There are mainly two broad classifications and further three strategy-based types used by portfolio managers:

Discretionary PMS

  • The portfolio manager has full control over investment decisions and timing.
  • Best for investors who want expert-led, hassle-free portfolio management.
  • Investor involvement is minimal.

Non-Discretionary PMS

  • Investment decisions are made with the client's approval.
  • The manager gives suggestions; the client takes the final call.
  • Suitable for investors who want to stay involved.

Advisory PMS

  • The portfolio manager only advises and recommends, but does not execute.
  • The investor manages and executes decisions.

PMS Investment Strategies

Portfolio managers in India typically follow these strategies:

Growth-Oriented Strategy

Invests in high-growth companies.

Focuses on capital appreciation over the long term.

Value Strategy

Focuses on fundamentally strong companies trading below intrinsic value.

Ideal for long-term investors with patience.

Hybrid Strategy

Mix of equity and debt instruments for balanced growth.

Lower risk compared to pure equity PMS.

Dividend Yield Strategy

Invests in companies with consistent and high dividend payout.

Suitable for income-focused investors.

Thematic/Focused Strategy

Invests based on themes like ESG, EV, AI, banking, etc.

More concentrated and higher risk/reward.

Who Can Invest in PMS?

PMS is designed for High-Net-Worth Individuals (HNIs) or institutions looking for a customized approach to wealth management.

Individuals with a minimum investment of ₹50 lakhs.

Corporates, trusts, and institutional investors.

Must be an Indian resident or NRI.

Should understand risks or consult professional advice

Who Can Invest in PMS?

PMS is designed for High-Net-Worth Individuals (HNIs) or institutions looking for a customized approach to wealth management.

Individuals with a minimum investment of ₹50 lakhs.

Corporates, trusts, and institutional investors.

Must be an Indian resident or NRI.

Should understand risks or consult professional advice




    Customized Portfolios

    Tailored investment strategy based on client goals, sector preferences, and risk tolerance.

    Transparency

    Investors can track performance, holdings, and transactions in real-time.

    Tax Efficiency

    Taxation is based on actual trades made; potential for strategic tax harvesting.

    Expert Management

    Managed by experienced professionals with proven track records.

    Flexibility

    Unlike mutual funds, a portfolio is not bound by a fixed mandate—allows agility in volatile markets.

    Direct Ownership

    Investors directly own stocks or instruments—not units like in mutual funds.

    Benefits of Investing in AIFs

    Customized Portfolios

    Tailored investment strategy based on client goals, sector preferences, and risk tolerance.

    Tax Efficiency

    Taxation is based on actual trades made; potential for strategic tax harvesting.

    Transparency

    Investors can track performance, holdings, and transactions in real-time.

    Expert Management

    Managed by experienced professionals with proven track records.

    Flexibility

    Unlike mutual funds, a portfolio is not bound by a fixed mandate—allows agility in volatile markets.

    Direct Ownership

    Investors directly own stocks or instruments—not units like in mutual funds.

    error: Content is protected !!